This wireless bra is on sale today for $16 at Amazon

If you’re looking for a bra that’s as comfortable as it is supportive but want to skip the long leg of finding it yourself, you’re in luck: One of Amazon’s most popular wireless bras is heavily discounted today.

Right now, the best-selling Playtex Ultimate Lift Wireless Bra is on sale for up to 59 percent off, bringing the price to just $16. Loved by shoppers for its ‘all-day’ wearability and ‘sturdy’ construction, this full-coverage bra is made from a soft and stretchy blend that moves with you all day long. The moisture-wicking fabric aims to keep the wearer cool, and the cushioned and adjustable straps provide a customizable fit that’s both supportive and comfortable.

Playtex Ultimate Lift Wireless Bra in White, $16 (Save 59%)


The best part? It relies on higher sides, fuller cups and wider straps to hold you up, eliminating the need for annoying underwire and the poking and prodding that can come with it.

Available in sizes 34C to 54DDD and 18 colors including blue velvet and soft peach, this bra has received more than 43,700 five-star ratings from Amazon shoppers whose reviews highlight its “flattering look” and “cool comfort.”

One reviewer even noted that it’s “refreshingly supportive,” adding that it “feels like an underwire bra, (but) without the discomfort.” Another shopper said: ‘This bra worked wonders. Not only is it comfortable, but I completely forgot I was wearing one.”

Playtex Ultimate Lift Wireless Bra in Black, $16 (Save 59%)


“The 18-hour bra really exceeded my expectations, allowing me to wear it comfortably for 24 hours,” another five-star reviewer enthused. “The exceptional comfort and support make it perfect for long days, and it’s incredibly easy to travel in. I can confidently say that it has become my go-to choice for all-day wear, whether I’m on the go or relaxing at home. ”

These discounts don’t happen every day, so head over to Amazon now to get your hands on the shopper-favorite Playtex Ultimate Lift Wireless Bra while it’s still on sale. Then keep scrolling to shop more wireless bra deals on Amazon below.

Shop more wireless bras on sale at Amazon

Fittin Racerback Sports Bras, $23 (Save 23%)


Warner’s Elements of Bliss Underwire Underwire Bra, $21 (Save 52%)


Jockey Seamless Sports Bra, $24 (save 25%)